Bubble gum was one of my old Dad’s pet hates. Any gum was bad, but bubble gum was beyond the pale. Of course we kids adored it and took no notice of him whatsoever.
It was invented by an American (well naturally eh?) in 1928. When a young Walter Diemer came across the correct formula after many attempts he promptly lost the piece of paper he’d written it on and spent five months working it out again. Oh yes, and then he had to perfect bubble blowing himself so that he could teach other people. The familiar pink colour was because he wanted to distinguish it from ordinary chewing gum. Pink was the only colour available at the confectionary factory he was employed by.
The gum was an instant success. It was cheap enough for kids to buy during the Great Depression and there was a lot of fun to be had for one cent.
It took quite a while for bubble gum to reach Australia, The girl in the following photo got in early.
It wasn’t long before the gum was widely available and bubble blowing contests began here.
A BUBBLEGUM BACKLASH!
Two months later it was the evils of the gum that were being reported;
Most movie theatres have banned the gum It is very aggravating and a nuisance to people in close proximity. ‘Lolly boys’ are not allowed to sell the gum in the theatre. If a child is seen ‘popping’ the gum an usher asks him to stop. Another theatre manager, confirming this, added; ‘We also object to the horrible habit of parking the gum under seats and even on arms of seats. Schools which have banned bubble gum include the Brisbane Girls’ Grammar and Nundah State. Several children are away from the Blackstone School, Ipswich, suffering from sore lips.
Head teachers at suburban schools are endeavoring to discourage bubble gum in playgrounds. Chewing is taboo in classrooms. More than 12 cases of sore lips in the past week have been reported in the Graceville area. (Brisbane Telegraph, Nov. 12 1949)
CONFESSION TIME
When I at school, aged about six, we had to line up after lunch before marching inside. On one occasion the teacher said she was going to check our mouths for bubble gum. OMG! I took my wad out and hid it in my hand. I forgot that the whole idea of lining up was actually to ‘show hands’. I still remember the horror of revealing that sticky, pink mess. My punishment was to clean all the infant school sinks.
I was very amused by the following letter from a thirteen year old girl, published in The Age on February 3 1950;
The youth of Australia should not follow the bad example set by the American counterpart – chewing bubble gum. I think bubble gum is no more than an ugly, dirty, vulgar practise, Furthermore, I do not think it should be sold – anywhere.
Bubble gum chewing is not restricted to children – adults are bad offenders. Only recently while travelling to school in a bus, I saw a married woman trying to blow bubbles.
Pam Blackham, 148 Station Street, Carlton.
Well you sound a lot of fun, Pam…NOT. 😨
This could be my favourite bubble gum photo. Eleven year old Kevin Williams won a competition at Lane Cove, but the photographer was just that little bit late in capturing the shot. Dear me, how annoying for Kevin to wake up and see himself in the paper with a burst bubble. 😎
ILLUSTRATED ARMS
Worse was to come for my father with the introduction of bubblegum tattoos. or ‘transfers’ as we called them.
Remember you had to moisten your skin first…we probably used spit if necessary.
BOUND BY BUBBLE GUM
My rose-coloured view of bubble gum continued for many years. It all changed, appropriately enough. on my first visit to the United States when I was in my thirties. As a special treat I walked down New York’s Fifth Avenue and bought myself a designer jacket. Two days later I wore it for the first time on a visit to Niagara Falls. In that spectacular setting I was as wide eyed and open mouthed as the school children around me.
At the end of an exhausting day my partner Rob and I returned to our overheated motel room and I dozed off, fully clothed. I woke an hour later to find myself attached to the bedcover by a thousand sticky threads. OMG, it was like a scene from Gulliver’s Travels.
Children are practical little blighters. When they gape at something in awe they take the precaution of removing their bubblegum and parking it in a handy spot. I feel sure the boy beside me at the Falls meant to retrieve his precious wad before he left. It was my misfortune that he forgot. It was also my misfortune that I failed to spot the gum before leaning back against the railing as Rob took my photograph.
UNITED STATES OF BUBBLE GUM
The staff at Howard Johnson were remarkably understanding about the damage to their duvet cover. I was also thankful that my new jacket responded so well to dry cleaning. I can’t help feeling that some of its designer aura was removed along with the damn gum though. My father and Pam Blackham of Carlton would have called that KARMA.
GOOD GRIEF, THERE ARE EVEN YOUTUBE TUTORIALS ON HOW TO BLOW GUM BUBBLES. CLICK HERE.
A delightful read Pauline , which brought back many childhood memories for me , over here in the UK. We had a small local penny sweet shop, selling most sweets in oz’s & quarter’s but ‘ Bubbaliscious’ bubble gum was always on my list . I never quite remember getting the ‘sore lip’ syndrome though !
Hi Maria, no…I don’t remember sore lips either. I think they made that up!!